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Difference Organic & Natural Labels In USA – Know The Difference

scrabble tiles spelling "organic" with leaves nearby

I grabbed the bottle from the shelf. It had all the right words: “natural,” “organic,” “clean.” But when I flipped it over and started reading the ingredients, I realized I didn’t know what half of them were. How could something labeled “natural” contain so many ingredients I couldn’t recognize? 
 
This isn’t a rare situation. Many of us trust these labels without fully understanding what they mean. So, let’s break it down. What’s the real difference between natural and organic, and how can we ensure the products we use truly align with our values?

Natural vs. Organic: The Breakdown

The beauty and skincare industry has seen a significant rise in the popularity of natural and organic cosmetics. While these terms are often used interchangeably, they represent distinct categories with different implications for consumers. Here’s a detailed exploration of the differences between natural and organic cosmetics.

Natural Cosmetics

Natural cosmetics are products formulated with a high proportion of ingredients derived from natural sources, such as plants, animals, or minerals. The key characteristics of natural cosmetics include:

  • Ingredient Sourcing: Natural cosmetics prioritize the use of ingredients that are minimally processed and sourced from nature. Common ingredients may include essential oils, botanical extracts, and minerals.
  • Limited Synthetic Additives: These products strive to minimize the use of synthetic substances, especially those derived from petrochemicals. However, some natural cosmetics may still contain synthetic preservatives or colorants to enhance product stability and shelf life.
  • Agricultural Practices: Natural cosmetics may incorporate ingredients from conventional agriculture, which can include plants, milk, or egg products sourced from intensive farming practices. This means that while the ingredients are natural, they may not necessarily adhere to organic farming standards.

Organic Cosmetics

Organic cosmetics take the principles of natural cosmetics a step further by ensuring that all ingredients are sourced from organic farming practices. Key features of organic cosmetics include:

  • Strict Farming Standards: Ingredients used in organic cosmetics are cultivated without the use of synthetic pesticides, herbicides, or fertilizers. This commitment to organic farming promotes environmental sustainability and biodiversity.
  • Certification: Many organic cosmetic products carry certifications from recognized organizations, which verify that they meet specific organic standards. This certification provides consumers with assurance regarding the authenticity of the organic claims.
  • Holistic Approach: Organic cosmetics not only focus on the ingredients but also consider the overall impact on health and the environment. The formulations are designed to be gentle on the skin and free from harmful chemicals.

As a consumer one must know that an organic product is always natural, a natural product isn’t always organic. 

Key Takeaways

Not All Natural is Organic

A product labeled as natural may not necessarily be organic. It can contain natural ingredients alongside those sourced from conventional farming practices.

All Organic is Natural

Conversely, any product that is certified organic is inherently natural, as it is composed of naturally derived ingredients.

Consumer Awareness

Understanding these distinctions is crucial for consumers who are increasingly concerned about the ingredients in their beauty products and their impact on health and the environment.

Understanding the Difference Between Organic and Natural Products

When shopping for food, cosmetics, or household items, we often see the terms “Organic” and “Natural” — but they don’t mean the same thing.

Organic

USDA Organic, EU Organic – Certified & regulated by government standards.
Transparency: Very High – Certified with third-party audits
Availability: Medium – Found in most health stores
Regulation: High – Strict national/international laws
Environmental Impact: Moderate – Often better practices used
Label Trust: High – “USDA Organic” label is federally enforced
Price: Medium – Can be more expensive

Natural

“Natural” has no formal regulation – can be used freely on many products.
Transparency: Low – Often unclear ingredient sourcing
Availability: High – Widely used in marketing
Regulation: Very Low – No legal standard for “natural” label
Environmental Impact: Varies – Not guaranteed
Label Trust: Low – May be misleading
Price: Often Same – Not always a premium

The heatmap above breaks down how these two labels compare across six key areas:

  • Transparency
  • Availability
  • Regulation
  • Environmental Impact
  • Label Trust
  • Price

Each colored square represents how strong or reliable each label is in a specific area:

  • 🔴 Red means a high score
  • 🟠 Orange means medium
  • 🟡 Light orange means low

You can hover over each square to see a quick explanation of what it means.

When you see the term natural on a product, it generally means that the ingredients come from natural sources. Sounds good, right? Well, not always. “Natural” isn’t a regulated term, meaning companies can use it pretty loosely. A product could have one natural ingredient and still claim the label, even if the rest of the formula is full of synthetics or harmful chemicals. 
 
On the other hand, organic is a stricter term. In the United States, the USDA Certified Organic label ensures that products meet certain agricultural standards. To carry the USDA organic seal, the ingredients must be:

  • Grown without synthetic pesticides, herbicides, or fertilizers
  • Free from genetically modified organisms (GMOs) 

That’s a big deal, especially if you’re concerned about the long-term effects of synthetic pesticides on your health. 🌿 Here’s a more detailed article explaining the differences.

lavender flowers with bees
Organically grown plants are better for food and other products. | Photo by Pixabay

Challenges of Organically Produced Ingredients in Cosmetics

Choosing organic cosmetic ingredients is often driven by health considerations. Consumers are increasingly aware that the products they apply to their skin can be absorbed into the body, making the selection of these products a matter of personal health and safety. Here’s a deeper look into the challenges and implications of using organically produced ingredients in cosmetics.

Health Considerations

The primary motivation for opting for organic cosmetic products is the desire to minimize exposure to potentially harmful substances. Many consumers are concerned about the absorption of petrochemicals and synthetic additives, which they may view as controversial, irritating, allergenic, or even carcinogenic.

  • Skin Penetration: Creams, serums, lotions, and makeup can penetrate the skin barrier, leading to the possibility of harmful substances entering the bloodstream. Consumers choose products with organic labels to reduce their risk of exposure to these questionable chemicals.
  • Natural Alternatives: While organic ingredients are often seen as the safest choice, it’s important to recognize that natural ingredients sourced from conventional agriculture can also provide a healthier alternative to synthetic compounds. Many natural ingredients possess beneficial properties and are less likely to cause adverse reactions than synthetic ones.

Broader Implications of Organic Agriculture

Choosing organic cosmetics is not solely about individual health; it also reflects a commitment to sustainable agricultural practices that have systemic benefits for the environment and society.

  • Environmental Protection: Organic farming is characterized by strict regulations regarding the use of synthetic chemicals. This limitation helps protect vital water resources, ensuring that rivers and aquifers remain free from harmful pesticides and nitrogen-based fertilizers. The reduction of chemical runoff contributes to cleaner water systems and lessens the burden of water purification costs on communities.
  • Biodiversity Conservation: The exclusive use of natural pest control methods, as mandated by European regulations governing organic farming, supports biodiversity. This approach promotes the health of essential soil organisms, such as earthworms, and protects pollinators like bees, which are crucial for ecosystem balance.
  • Ecosystem Health: By fostering a healthier environment, organic farming practices contribute to the overall stability of ecosystems. Birds, whose populations have been declining in Europe, benefit from the presence of uncontaminated prey, supporting their survival and reproduction.

Challenges in the Organic Cosmetic Industry

Despite the numerous benefits of using organically produced ingredients, several challenges persist in the organic cosmetic sector:

  • Supply Chain Limitations: The availability of high-quality organic ingredients can be inconsistent, leading to challenges in formulating effective cosmetic products. This can result in higher prices for consumers and limited options in the market.
  • Consumer Education: There is often confusion surrounding organic labeling and certification. Consumers need clear information about what constitutes organic ingredients and how to identify genuinely organic products amid a sea of misleading marketing claims.
  • Regulatory Hurdles: Navigating the regulatory landscape for organic certification can be complex and time-consuming for manufacturers. Ensuring compliance with organic standards requires significant investment and commitment.

Certifications for Cosmetic Products in the USA

In the United States, cosmetic products are subject to various certifications that help consumers make informed choices about the safety, quality, and ethical standards of the products they use. Here are some key certifications relevant to cosmetic products:

FDA Regulations

The U.S. Food and Drug Administration (FDA) regulates cosmetics under the Federal Food, Drug, and Cosmetic Act (FDCA). While the FDA does not approve cosmetics before they go to market, it oversees labeling and safety.

  • Labeling Requirements: Cosmetic products must have ingredient lists and cannot contain harmful substances. The FDA can take action against products that are misbranded or adulterated.

USDA Organic Certification

The United States Department of Agriculture (USDA) offers organic certification for products that meet specific agricultural standards.

  • Criteria: To be labeled as “100% Organic,” a product must contain only organic ingredients. Products labeled as “Organic” must contain at least 95% organic ingredients, while those labeled “Made with Organic Ingredients” must contain at least 70% organic ingredients.

Leaping Bunny Certification

The Leaping Bunny Program is a widely recognized certification for cruelty-free cosmetics. It is managed by the Coalition for Consumer Information on Cosmetics (CCIC).

  • Criteria: Brands must demonstrate that they do not conduct animal testing at any stage of product development. This certification is important for consumers who prioritize ethical considerations in their purchasing decisions.

PETA Cruelty-Free Certification

People for the Ethical Treatment of Animals (PETA) offers a cruelty-free certification for brands that do not test on animals.

  • Criteria: Brands must provide a signed statement confirming their commitment to not conducting animal testing and must not sell products in markets where animal testing is required by law.

ECOCERT Certification

ECOCERT is an international certification body that provides certification for organic and natural cosmetic products.

  • Criteria: To receive ECOCERT certification, products must contain a minimum percentage of natural and organic ingredients. ECOCERT also emphasizes environmentally friendly practices in production and packaging.

NSF/ANSI 305 Certification

The NSF International (National Sanitation Foundation) and ANSI (American National Standards Institute) collaborate to provide a certification for personal care products containing organic ingredients.

  • Criteria: Products must contain at least 70% organic ingredients and meet specific safety and quality standards. This certification provides assurance to consumers about the organic content and safety of the product.

Vegan Certification

Various organizations, such as the Vegan Society and Vegan Action, offer certifications for products that do not contain animal-derived ingredients.

  • Criteria: Products must be free from any animal ingredients and must not be tested on animals. This certification appeals to consumers who follow a vegan lifestyle.

Non-GMO Project Verified

The Non-GMO Project offers verification for products that do not contain genetically modified organisms (GMOs).

  • Criteria: Brands must undergo a rigorous verification process to ensure that their products are free from GMOs, providing consumers with confidence in their choices.

Reading Beyond the Label

So, if “natural” can be misleading and “organic” comes with more transparency, what should we look for? The answer: always check the ingredients list. The front of the package can say anything, but the back is where the truth lives.

🧐 Look for products with clear, recognizable ingredients and avoid those that list vague terms like “fragrance,” which can be used as a catch-all term for unknown chemicals.

If you’re not sure what an ingredient is, look it up to find out.
 
For example, check out Tangie’s line of zero-waste products, where every ingredient is listed clearly, ensuring full transparency. No hidden chemicals, just clean, safe formulations you can trust.

Why Transparency Matters

Choosing products with clear and honest labeling doesn’t just protect your health; it also helps protect the environment. Products labeled as “organic” often have a lower environmental impact because they don’t rely on synthetic pesticides that can leach into the soil and waterways. It’s about making mindful decisions—not just for ourselves but for the planet too. 
 
By opting for products with transparent labeling and choosing those that are truly organic, you’re voting with your wallet for a healthier, more sustainable future.

a shopper looking at the label of a product
Check the labels of products before you buy. | Photo by RDNE Stock project

Making the Switch: Small Steps, Big Impact

Switching to organic and natural products doesn’t have to be overwhelming. Start with small swaps—maybe it’s your shampoo, your laundry detergent, or your cleaning products—and over time, you’ll see how easy it is to make mindful decisions. If you’re ready to start, check out Tangie’s shop for products that are made with full transparency and aligned with your values. 🌿

When it comes to understanding labels, the key is education. Knowing the difference between “natural” and “organic” helps you make informed decisions that benefit both your health and the planet. So, next time you’re shopping, flip that bottle over, check the ingredients, and know that you’re making a choice that aligns with your values.

Additionally, exploring local farmers’ markets can be a rewarding experience. Here, you can find fresh produce that is often grown without synthetic pesticides and fertilizers. Supporting local farmers not only ensures you get quality food but also contributes to a sustainable community. As you become more familiar with organic products, you might find yourself inspired to try new recipes that highlight these ingredients, enhancing both flavor and nutrition in your meals.

Embrace the journey of switching to organic and natural products as a gradual lifestyle change. Celebrate each small step and enjoy the benefits of healthier choices for yourself and the environment. With time, these mindful decisions will become second nature, and you’ll feel empowered knowing you are contributing to a better world.

When it comes to understanding labels, the key is education. Knowing the difference between “natural” and “organic” helps you make informed decisions that benefit both your health and the planet. So, next time you’re shopping, flip that bottle over, check the ingredients, and know that you’re making a choice that aligns with your values. 

Warmly,  

Team Tangie 

Author:

Angie Ringler

A lifelong learner with an entrepreneurial spirit long before I knew the word entrepreneurial. I spend too much time reading labels, researching ingredients, and I enjoy cooking, writing, traveling, and listening to live music. I am a woman who believes in gratitude, love, and respect.

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